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Cool vs. Cruel 2012 Contest

Improve on a designer’s garment by making it fur-free!

Nicolle Bajgrowicz, a student in the Bachelor of Fine Arts in Fashion Design program at The Art Institute of California – Orange County, a campus of Argosy University, is the grand prize winner of the eighth annual Cool vs. Cruel Fashion Design Competition. As grand prize winner, Bajgrowicz will receive a cash prize of $1,000 and an expense-paid, week-long internship in New York City with celebrated fur-free designer Victoria Bartlett. Read more »

Cool vs. Cruel challenges students of The Art Institutes to reinterpret and improve a runway look that uses animal fur by creatively replacing it with cruelty-free alternatives.

In 2012, the competition challenged students to improve on an inhumane design by Marc Jacobs, J. Mendel, BCBG Max Azria, or Jean-Paul Gaultier. Students were asked to use key elements from one of these four runway designs as inspiration for an original animal-friendly creation.

The judges were looking for imaginative and resourceful interpretations of each design, not merely recreations of a garment.

See the 2012 contest rules, deadlines, and entry forms. Finalists were judged by professionals in the fashion industry.

Looking for inspiration?  Looking to network with other Cool vs. Cruel contest entrants? Join The HSUS Fur-Free Campaign Facebook page for the latest updates and happenings.

Visit the Art Institute's competition page and view the 2011 winners.

Previous Years' Contests

2011 Winners Announced in Nationwide Fur-Free Fashion Competitition
2010 Winning Students Announced
2009 Cool vs. Cruel Awards Feature Styles and Smiles
2008 Cool vs. Cruel 2008 Awards Sparkle With a Constellation of Talent
2007 Cool vs. Cruel 2007
2006 Cool vs. Cruel 2006 Awards Dazzle
2005 And the Winner Is...The Animals!

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