Because beauty should be kind.

Animals are still suffering and dying to test shampoo, mascara and other cosmetic products. Terrified rabbits, rats, guinea pigs and mice have substances forced down their throats, dripped into their eyes or smeared onto their skin before they are killed.

Array of cruelty-free personal care items, like makeup, shampoo, toothpaste, sun block and shaving cream.

Thousands of cosmetics companies are creating cruelty-free products, making it easy to find high-quality hair products, lotions, makeup, deodorants, perfumes and other personal care products that aren’t tested on animals.

Meredith Lee / The HSUS
Available alternatives

Testing cosmetics on animals is both cruel and unnecessary because companies can already create innovative products using thousands of ingredients that have a history of safe use and do not require any additional testing. Plus, modern testing methods (such as human cell-based tests and sophisticated computer models) have replaced outdated animal tests with new non-animal methods that are often faster, less expensive and more reliable.  

Beauty's ugly secret
500,000
ANIMALS

Suffer and die worldwide every year in cosmetics tests.

guinea pigs are often used in cosmetics testing
325+
COMPANIES

Have endorsed the Humane Cosmetics Act, a bill that would end unnecessary cosmetics animal testing in the United States.

World flags of countries who do not allow testing of cosmetics on animals
40
COUNTRIES

Have full or partial bans on cosmetics animal testing, including all European Union countries, Australia, India, Israel, New Zealand, Norway and South Korea.

White rabbit in a metal cage

Please contact your legislators and urge them to support the reintroduction of the Humane Cosmetics Act to prohibit animal testing for cosmetics manufactured or sold in the U.S.

unoL / iStock.com