To stand against the most egregious abuses of wildlife.

Because animals need their fur coats more than we do.

To save wildlife from being killed just for bragging rights.

Because beauty should be kind.

To keep wild animals where they belong—in the wild—and out of zoos and circuses.

To make the ocean safer for those who call it home.

To reduce⁠—and eventually end⁠—harmful animal experiments.